Vision & management

Vision

Hobab Kaf Toos company intends to provide high-grade products in 2025 as one of the three reputable brands in the markets of Iraq and Central Asia, with a suitable presence in all provinces of the country, according to the tastes and needs of different ranges of customers.

Management

Efforts in line with growth and prosperity of the country's economy by investing and focusing on innovation and production of high-grade products in accordance with global standards for the health and cleanliness of the society (using new technologies), creating value for the beneficiaries and improving the level and position of the brand in domestic and regional markets.

Organizational values

• Customer satisfaction through quality, innovation and commitment
• Health of consumer and colleagues
• Continuous improvement and organizational excellence with honesty, professional ethics and teamwork
• Increasing the commitment and loyalty of colleagues to the organization.